As the Strategy Rewind podcast host, I've had many individuals guest on my podcast. From real estate agents to authors, small business owners, and many more. However, I am often asked how I find guests for my podcast. It's simple: I engage with people on social media, within the comment section, or even within Facebook groups. It sounds simple, but it's true.
When I give people this answer, they ask if I've been a guest on other people's podcasts, to which I respond, yes. Naturally, the following question is: how do I become a guest on other people's podcasts? I respond, " I engage with people on social media, within the comment section, or even within Facebook groups."
I understand this may sound too simple or too easy to be factual, but it is. In fact, I was recently a guest on the Bridgett LaRé show. How did I become a guest on her show? By engaging with her on a Facebook post.
Grant Cardone recently held a tryout for his Great American Speak-off competition. And I threw my hat in that tryout! [click here to watch that video] Not only did I take part, but I also recorded my talk, which was a 60-second talk.
Shortly after that, Grant Cardone posted about new tryouts. This time, I went into the comment section and commented on my experience during the tryouts. And as a resource, I shared the link to how I did on my tryout.
The video blew up! It went from single-digit views on YouTube to triple-digit views fast. But that wasn't the point; the point was really to provide value. I wanted other individuals to see how I did so they could know what they could do or even avoid.
If you are in suspense about whether I made it to the following rounds, I will help you remove the suspense; I did not advance. However, the real work happens not on the stage but after you come off.
I visited Canada and spoke at the Merge World Wide M.I.C. Story speaker competition earlier this year. To the winner, a $2,000 cash prize. It was the first time I had competed in a setting like that. Heck, it was the first time I had even gone to Canada! [Click here to see a clip]
After the two days of competition and networking, I hoped I had gained my peers' respect and the judges' approval (and the $2,000 cash prize). However, my hypothesis was partially correct. While I had gained the respect of my peers, I had not gained the top spot in the competition.
Nevertheless, that experience allowed me to understand something: the real work happens not on the stage but after you come off. And, while I may not have won the Merge World Wide M.I.C. Story speaker competition or even advanced in the Great American speak-off tryouts, I did make excellent connections.
One of my core values is legacy, which is the impact I have in the room and on this planet. I ask myself - how will I be remembered when I walk out of this room? And how will I be remembered when I am but a memory in this life? Thus, I work diligently to be of value while in the room and the lives of those I engage with daily.
As the days on the calendar end and the new year quickly approaches, look for ways to have an impact. While you may not always get the results you want right now, you may be close to the advancement you've been waiting for and having the impact you've always dreamt of. Remember - the real work happens after you've walked off the stage, whether physically, digitally, or metaphorically.